Marketing

CUSTOM BROCHURE

Each Vacation Rental Home can be provided with its own custom brochure outlining its unique features.  These brochures may be included at inquiry.

NETWORKING

We network with various Travel Agencies, Travel Magazines and other sponsorships to promote our Vacation Homes.

WEB SITE

We have developed a web site which is visually stimulating and packed with information.  All of our homes, services, and local resources are listed prominently on our web site.  Our web site is listed with many of the top search engines.

We have teamed up with a host of web sites to make Deer Ridge Property Management available to a large number of web viewers.

Web site partners include:

vrbo.com
vacationrentals.com
visitwaterfalls.com
wncoutdoors.info
discoverourtown.com
backcountryoutfitters.com
yahootravel.com
brevardncchamber.com
dupontforest.com

RELATIONSHIPS

We network with local businesses and community leaders to establish and maintain relationships vital in finding potential individuals who are looking to vacation or relocate in Western North Carolina.  We have teamed up with a great number of businesses and have found this as an excellent method of bringing in prospective tenants.

Established Relationships:

Chamber of Commerce (Brevard and Hendersonville)
Brevard Music Center
Multiple Summer Camps
Davidson River Outfitters
Liberty Cycles
Back Country Outfitters
Sycamore Cycles
Pisgah Center for Wildlife Education
Brevard College
DuPont State Forest

PRINT ADVERTISING

We have developed an extensive ad campaign to market our homes in a range of print media.

Print advertising includes:

The Charlotte Observer
The State (Columbia, SC)
Blue Ridge Mountain Host
Brevard Directional Map
Overture Magazine, Brevard Music Center
The News & Observer (Raleigh, NC)
Connestee Falls Community Directory
The Transylvania Times
Reef Points (Miami, FL)
Ransom Everglades Auction (Miami, FL)
The Real Estate Guide

RACK CARD

We have designed an eye catching rack card that promotes our vacation homes.  The rack card includes colorful photographs, featuring activities in the area for the whole family.

DIRECT MAILINGS

We are strong believers in the high return from direct mailings.  We have developed a lineup of beautifully designed postcards.  These postcards include stunning photographs and information about our homes and services.

BROCHURES

We create individual brochures for each of the homes in our rental programs both Vacation and Long term rentals. The brochures feature colored pictures of the interior and exterior of the home as well as give a description of the homes lay out and amenities.